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Scott Brown Knows How To Message
Written By : Melissa Clouthier

know you guys hate videos (well, RWN people do), but I’m including it here because it’s so illustrative of good political speak.

The CNN interviewer asks Brown, “Can you accept a more scaled down version of the health care bill?”

Now, keep in mind that Brown was elected at “the 41st vote” against health care reform. So, if he says yes, he undoes his campaign, right? But his message was more nuanced during his campaigning, but that’s not how a change would be spun.

Brown responds,”We’ll have to see what’s there. I think they’re going to go back to the drawing board. I think it was on its last legs before I got there because of the backroom deals and the lack of transparency.”

Do you see what he did in three short sentences?

1. He didn’t commit to a cornering question.
2. He put forth his desire–to go back to the drawing board because he knows Americans want some reform, just not this reform (aka takeover).
3. He impugns the Democrats without calling out the Democrats. This part is beautiful. Without actually saying anything negative, he gives voice to the people’s concern about the government being corrupt. And who is in charge? Democrats.

So far, Brown has been remarkably quick on his feet, affable, and unflappable. He is still a Northeast Republican so standards for policy are rather lower than a Texas Republican, say, but still, he could teach establishment Republicans a thing or two about communication.

Content around 1:20 in:

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  • Safari_Man

    I agree that Brown has been quick on his feet, modulo pimping out his daughters on national tv. :-) (I shouldn’t think they really needed any help there, anyway). For my comfort level, I would like to hear him take a harder line against all this health-care stuff, but I realize that he has to keep his deep-blue Mass constituency on board. He must also realize that he has the bright lights shining on him and they are going to try to Sarah Palinize him. The media wan’t his scalp. If he can keep them at bay for a while through non-commital answers, more power to him (assuming he ultimately comes down as a solid fiscal conservative, which I do believe him to be).

  • Jack Schite

    Pretty funny how brown ignores the teabaggers.

  • http://guardian.blogdrive.com/ CavalierX

    Pretty funny how brown ignores the teabaggers.

    Oh, do you and the rest of the gay community feel left out?

  • Jack Schite

    Straight male here. Sorry if that blows your fantasy.

    Tea partiers if you prefer. Mad hatters I say.

  • StanInTexas

    Mad hatters I say.
    Posted by Jack Schite 2010-02-01 15:56:44

    Come back after you go through puberty and maybe what you say will matter to us.

  • Jack Schite

    Just keep telling yourself that, Stain.

  • StanInTexas

    Just keep telling yourself that, Stain.
    Posted by Jack Schite 2010-02-01 16:15:05

    You’re right, Jack. Your stupidity goes so deep that even if you do go through puberty, what you say will never matter to anyone here.

    You should really show us all and leave. I promise we’ll miss you.

  • whats_up

    Oh dont worry as soon as he doesnt vote for their social ideas he will be labeled a RINO, some on the right have allready done so. They were “shocked” that he was pro-choice, even after he said that he was numerous times.

  • http://guardian.blogdrive.com/ CavalierX

    Straight male here.

    That’s probably three lies in as many words, but okay.

  • Georgiana

    “Oh dont worry as soon as he doesnt vote for their social ideas he will be labeled a RINO, some on the right have allready done so. They were “shocked” that he was pro-choice, even after he said that he was numerous times.”
    Posted by whats_up
    2010-02-01 16:22:31

    As long as he votes as a fiscal conservative, I think everybody here will be pretty happy.

    In the meantime, I suggest that you, Jack Shite, and the other liberal trolls leave this site and start your own liberal utopia…it will be economically unsupportable, obsessed with race, gender, and sexual orientation, and within 50 years it will no longer exist as everybody will have died off or been aborted. So get to it!

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