Everywhere you turn, moonbattery is in your face. Check out this design for water bottles:

These are called the Bottle of M. M stands not only for moonbattery, but also for meltdown, because if you don’t recycle your water bottle, the polar ice caps will melt, and the cute polar bears and penguins will drown. You don’t want that on your conscience, do you?

Inside every Bottle of M lies a somber scene of environmental meltdown caused by irresponsible plastic disposal.

As the drink in the bottle gets emptied out, the subtle message would remind one to dispose off the empty bottle into the recycling bin. Through a little more attention in packaging design, Bottle of ‘M’ being a humble daily object, hopes to bring the message of environmental awareness to the public effectively.

Bottle of ‘M’ aims, not only to enhance drinking pleasure, but also takes care of its whole life cycle, from cradle to grave.

It’s not just a Message in the bottle, it is a Motivation to save the world.

Why just drink a bottle of water when you can use your thirst as an opportunity to wallow in sanctimonious guilt over the fictional plight of arctic wildlife — and then save the world by throwing the bottle in the recycling bin?

On a tip from Stephen B. Cross-posted at Moonbattery.

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