RWN’s Favorite Tony Robbins Quotes


I’ve been a big fan of Tony Robbins’ work for a long time and have read his books, Unlimited Power : The New Science Of Personal Achievement and Awaken the Giant Within : How to Take Immediate Control of Your Mental, Emotional, Physical and Financial Destiny!, multiple times.

Here are some of my favorite quotes from his work.

“Any time you sincerely want to make a change, the first thing you must do is to raise your standards. When people ask me what really changed my life eight years ago, I tell them that absolutely the most important thing was changing what I demanded of myself. I wrote down all the things I would no longer accept in my life, all the things I would no longer tolerate, and all the things that I aspired to becoming.”

“If you develop the absolute sense of certainty that powerful beliefs provide, then you can get yourself to accomplish virtually anything, including those things that other people are certain are impossible.”

“It’s not knowing what to do, it’s doing what you know.”

“Making a true decision means committing yourself to achieving a result and then cutting yourself off from any other possibility.”

“If you question anything enough, you’ll begin to doubt it.”

“Nothing in life has any real meaning except the meaning you give it.”

“Your emotions are nothing but biochemical storms in your brain and you are in control of them at any point in time.”

“In life, never spend more than 10% of your time on the problem and spend at least 90% of your time on the solution.”

“The only way for us to have long-term happiness is to live by our highest ideals.”

“The past does not equal the future.”

“If you don’t set a baseline standard for what you’ll accept in life, you’ll find it’s easy to slip into behaviors and attitudes or a quality of life that’s far below what you deserve.”

“Most people fail in life because they major in minor things.”

“Goals are a means to an end, not the ultimate purpose of our lives. They are simply a tool to concentrate our focus and move us in a direction. The only reason we really pursue goals is to cause ourselves to expand and grow. Achieving goals by themselves will never make us happy in the long term; it’s who you become, as you overcome the obstacles necessary to achieve your goals, that can give you the deepest and most long-lasting sense of fulfillment.”

“If you want to be successful, find someone who has achieved the results you want and copy what they do and you’ll achieve the same results.”

“All personal breakthroughs begin with a change in beliefs. So how do we change? The most effective way is to get your brain to associate massive pain to the old belief. You must feel deep in your gut that not only has this belief cost you pain in the past, but it’s costing you in the present and, ultimately, can only bring you pain in the future. Then you must associate tremendous pleasure to the idea of adopting a new, empowering belief.”

“Everything happens for a reason and a purpose, and it serves you.”

“Things do not have meaning. We assign meaning to everything.”

“More than anything else, I believe it’s our decisions, not the conditions of our lives, that determine our destiny.”

“The secret of success is learning how to use pain and pleasure instead of having pain and pleasure use you. If you do that, you’re in control of your life. If you don’t, life controls you.”

“Success is doing what you want to do, when you want, where you want, with whom you want, as much as you want.”

“Whatever happens, take responsibility.”

“Repetition is the mother of all skill.”

“If we link massive pain to any behavior or emotional pattern, we will avoid indulging in it at all costs. We can use this understanding to harness the force of pain and pleasure to change virtually anything in our lives.”

“We’re often seduced into believing that events control our lives and that our environment has shaped who we are today. No greater lie was ever told. It’s not the events of our lives that shape us, but our beliefs as to what those events mean.”

“With enough emotional intensity and repetition, our nervous systems experience something as real, even if it hasn’t occurred yet.”

“If you question anything enough, you’ll begin to doubt it.”

“The way to expand our lives is to model the lives of those people who are already succeeding.”

“All changes are created in a moment. It’s just that most of us wait until certain things happen before we finally decide to make a shift.”

“To paraphrase the philosopher Nietzsche, he who has a strong enough why can bear any how. I’ve found that 20 percent of any change is knowing how; but 80 percent is knowing why. If we gather a set of strong enough reasons to change, we can change, we can change in a minute something we’ve failed to change for years.”

“Any pattern or emotion or behavior that is continually reinforced will become an automatic and conditioned response. Anything we fail to reinforce will eventually dissipate.”

“We must remember that all decision making comes down to values clarification.”

“You could be winning and feel like you’re losing because the scorecard you’re using is unfair.”

“At the base of every emotional upset you’ve ever had with another human being is a rules upset. Somebody did something, or failed to do something, that violated one of our rules about what they must or should do…So, if you ever feel angry or upset with someone, remember it’s your rules that are upsetting you, not their behavior.”

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