by John Hawkins | May 11, 2005 3:44 am
The early verdict is in on Arianna Huffington’s new celebrity group blog, “The Huffington Post,” and most of the reviews seem to be leaning towards “thumbs down”. For example, this snarky piece by Nikki Finke from the LA Weekly has gotten a lot of play in the blogosphere. Here’s an excerpt that will give you a feel for the flavor of Finke’s piece:
“Judging from Monday’s horrific debut of the humongously pre-hyped celebrity blog the Huffington Post, the Madonna of the mediapolitic world has undergone one reinvention too many. She has now made an online ass of herself. What her bizarre guru-cult association, 180-degree right-to-left conversion, and failed run in the California gubernatorial-recall race couldn’t accomplish, her blog has now done: She is finally played out publicly. This website venture is the sort of failure that is simply unsurvivable. Her blog is such a bomb that it’s the movie equivalent of Gigli, Ishtar and Heaven’s Gate rolled into one.”
There are certainly some deficiencies in the Huffington Post.
Just as an example, I don’t know why Arianna bothered to include a few token conservative writers like John Fund & Joe Scarborough on a blog that is dominated from top to bottom by grating liberals & celebrities. How many conservatives are going to wade through 6 or 7 moonbats, ultra-libs, and braindead celebrities to read one post by a conservative that they may or may not like? Over the long-term, my guess is not many.
That being said, Arianna Huffington has done something brilliant and innovative with her blog. By putting together a large group of celebrities, politicians, & big name political pundits along with a left-of-center Drudge Report style news posting, it’s almost guaranteed that there will be some content worth reading — for liberals at least — every day. Furthermore, even if the celebrity posts aren’t very provocative or interesting (which certainly seems to be the case so far), they’ll still draw in eyeballs because they’re celebrities — and building an audience is the name of the game in the blogosphere.
Now sure, pioneers take the arrows and certainly, Arianna’s blog will probably take a few lumps as well, especially in these early days when they’re still finding their voice. But, what Arianna is doing might end up helping to revolutionize the blogging biz. If she succeeds — and it’s entirely possible that she will — expect imitators. In the meanwhile, if Arianna introduces more people to blogging and helps legitimize what bloggers are doing, great! The bigger the pool of people who become interested in blogging, the more opportunities there are for the rest of us who blog…
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